[Remote] General Manager, SMB - US-Based

Note: The job is a remote job and is open to candidates in USA. Toptal is hiring a General Manager to own the strategy, growth, and profitability of its SMB business, including full P&L and budget authority. The role leads sales, client acquisition and retention, outbound marketing, partnerships, and team performance to drive profitable growth.


Responsibilities

  • Set and execute the SMB strategy. Identify the client needs, offerings, and sales approaches with the strongest growth potential. Build a business plan with clear financial objectives, priorities, and investment choices. Strengthen the existing talent business while developing additional sources of growth
  • Own the P&L and budget. Be accountable for revenue, profitability, and spending. Understand how conversion, retention, pricing, offering mix, and the cost to acquire and serve clients affect results. Allocate resources, evaluate returns, and act when performance diverges from the plan
  • Improve conversion from first contact to first engagement. Set clear standards for response speed, discovery, qualification, and closing. Ensure sellers maintain ownership as specialists resolve technical questions and clients move through the buying process. Find where momentum is lost and address the underlying causes
  • Grow and retain the client base. Build an account management approach that gives clients appropriate attention based on their needs and potential. Expect proactive conversations about upcoming work, engagement outcomes, and opportunities to do more with Toptal. Address reasons clients leave and develop practical ways to earn repeat business
  • Build outbound sales and targeted marketing. Grow the nascent outbound motion into a repeatable source of revenue. Work with Marketing, Sales Development, and Enterprise industry teams to select target clients, develop relevant propositions, and run coordinated campaigns. Use shared industry insight and client experience to sharpen targeting, then assess results through conversion, revenue, and acquisition economics
  • Activate a partnership ecosystem. Build partnerships that create qualified demand and new revenue for SMB. Identify and recruit the right partners, equip them to sell with Toptal, and develop joint plans with clear opportunity ownership. Turn promising relationships into active referral, co-selling, or resale motions, and invest in those that produce profitable growth
  • Expand adoption of services and AI-based solutions. Help sellers recognize when a client’s needs extend beyond an individual talent request. Work with Services leaders and specialists to develop relevant propositions, bring expertise into client conversations, and close business. Build the team’s ability to sell broader solutions while maintaining progress on the client’s immediate need
  • Build a high-performing sales organization. Recruit strong managers and sellers, set demanding but achievable expectations, and establish a daily and weekly rhythm for performance management. Hold managers accountable for call quality, conversion, productivity, and commercial results. Review their coaching, demonstrate stronger approaches, recognize strong performance, and address underperformance promptly
  • Match capacity and coverage to the work. Plan staffing around demand, response expectations, active opportunities, and account needs. Give teams clear ownership and workable client portfolios. Coordinate with Operations, Matching, and Delivery so internal transitions preserve context and keep clients moving forward
  • Run the business with reliable evidence. Establish a consistent view of acquisition, engagement starts, retention, expansion, seller productivity, and financial performance. Build forecasts that reflect the speed and volume of SMB sales. Test changes against clear baselines, distinguish temporary movement from sustained improvement, and use technology and AI to improve execution

Skills

  • Applicants must be authorized to work in the US at the time of hire
  • Resumes and communication must be submitted in English
  • Bachelor's degree is required
  • 12+ years of B2B commercial experience, including SaaS or services sales, with a sustained record of scaling high-volume sales to small and medium-sized businesses
  • You can demonstrate your personal contribution to growth and improved commercial performance
  • 5+ years leading sales and account management teams, including experience managing managers
  • You have built high-energy teams, set clear performance standards, improved results through specific coaching, addressed underperformance, and developed future leaders
  • Experience leading both new-client acquisition and account management, with evidence of improving conversion, retention, and expansion
  • Demonstrated accountability for commercial results and resource decisions
  • You can explain how your choices on pricing, staffing, investment, and client coverage affected revenue and profitability
  • Experience building outbound sales and working with Marketing and Sales Development on targeted campaigns that produce measurable revenue
  • Experience activating commercial partnerships and turning partner relationships into qualified opportunities and revenue
  • Strong analytical judgment
  • You can trace a performance problem through the sales process, test competing explanations, and determine whether a change produced a meaningful improvement
  • The ability to improve a high-volume sales operation while introducing new offerings or ways of selling
  • You can make changes without losing control of daily execution
  • Sufficient fluency in technology, AI, and services delivery to discuss client priorities intelligently, evaluate commercial opportunities, and recognize when specialist expertise is needed
  • Clear, persuasive written and verbal communication
  • You can explain the business, make a compelling investment case, and give teams specific direction
  • Outstanding written and verbal communication skills, including proposals and presentations
  • Ability to work in a fast-paced, rapidly growing company and handle a wide variety of challenges, deadlines, and a diverse array of contacts
  • You must be a world-class individual contributor to thrive at Toptal
  • Work independently with minimal supervision
  • Use all required digital collaboration tools
  • Prioritize and self-manage workflows and deadlines
  • An MBA or a master's degree in engineering, computer science, physics, or mathematics is preferred

Benefits

  • Eligible to earn monthly commissions based on revenue generated from engagements sold.
  • For US roles, participation in a 401(k) retirement plan.
  • For US roles, medical, dental, and vision health insurance plans.
  • For US roles, basic life insurance coverage and short-term and long-term disability coverage.
  • For US roles, access to flexible spending, dependent care, and health savings accounts.
  • For US roles, access to telehealth virtual doctors.
  • For US roles, an employee assistance program.
  • For US roles, flexible paid time off.
  • Remote position.

Company Overview

  • Toptal is a network of talent in business, design, and technology that enables companies to scale their teams, on demand. It was founded in 2010, and is headquartered in San Francisco, California, USA, with a workforce of 1001-5000 employees. Its website is

  • Back to blog

    Other Jobs To Apply

    Netflix Remote Jobs From Home $23/Hour

    Warehouse Package Handler

    Entry Level Office Clerk

    Remote Membership Sales and Service Representative

    CLIENT COORDINATOR INTERN – FILM AND TELEVISION PRODUCTION

    Remote Evening Teleradiologist - Independent Contractor Opportunity (Short 3-4 Hour Evening Shifts)

    Set Production Assistant: Hands-On LA Sci‑Fi Short Film

    Remote Amazon Data Entry Jobs - No Experience - Part-Time

    Amazon Data Entry Jobs from home - No Experience Needed

    Remote Customer Services

    Remote Technical Support Specialist - Entry Level, No Degree Required

    Part-Time Evening Remote Data Entry Specialist – Work From Home, $31/Hour, Flexible reputed company, No Experience Required, Growth Opportunities at arenaflex

    UNV ED Registration 24 Hour Evening Shift

    Clinical Appeals Nurse (Remote)

    Registered Nurse (RN) Interventional Radiology – Amazon Store

    Romance Writer for Webnovels (Werewolf, Mafia, Billionaire)

    Clinical Claims Review Nurse

    Remote Part Time Data Entry Clerk - $1400 weekly

    Cyber Security Specialist Remote

    Remote Amazon Data Entry Jobs - No Experience - Part-Time

    Remote Technical Support Specialist - Entry Level, No Degree Required at Nogigiddy Remote

    Basic Data Entry Clerk Wanted - Typing / Work From Home 25 Words Per Minute Input

    Scheduler - 3rd Shift- Remote

    Overnight Customer Service Rep (FT - Work From Home)

    Online Night Positions Part Time | $25–$35/Hour...

    Amazon Customer Service - Work From Home $16-$24/hr

    Executive Assistant (Remote Full-time or Part-time)

    Utilization Review Nurse, Part-time, Weekend day shift

    Aircraft Cleaner - (DL Required) JFK Airport

    Evening driver/courier | Miami Gardens, FL

    Remote Songwriter

    Entry-Level Cybersecurity Roles – No Technical Background Needed

    Wheelchair Attendant - JFK Airport

    Senior AI Solutions Architect (RapidScale) (Remote)

    Staff Researcher, Payment Experiences & Pricing

    Senior News Producer — Remote & Live Coverage

    Senior Administrative Assistant - Nike Sportswear Brand Management - Global

    Service Technician, Los Angeles

    Remote Pro Sales Specialist (B2B Growth)

    Principal Experience Designer - Visual Design & Design Systems

    Technical Manager- Virtual Platform Team

    Solutions Architect – Snowflake Data Cloud | Remote Contract (Babylon)

    Solutions Architect – Snowflake Data Cloud | Remote Contract (Babylon)

    Creator Partnership Manager Job at Doist in Atlanta

    Customer Engineer/Buffer - Flexforce - Customer Engineer

    Lead Finance Data Analyst

    Remote Program Analytics & Reporting Analyst (VA ESOM)

    Remote Desk Editor: Sports Video & Content Publishing

    Media Operations Specialist, NBC & Telemundo Dallas/Fort Worth

    Lead Strategist Project Based

    Common Interview Questions And Answers

    1. HOW DO YOU PLAN YOUR DAY?

    This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

    2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

    When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

    3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

    Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

    4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

    With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

    5. HOW DO YOU PROCESS INFORMATION?

    Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

    6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

    Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

    7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

    Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

    8. HOW TO PRIORITIZE WORK?

    The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

    9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

    Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

    10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

    This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...