[Remote] HubSpot Activation Manager

Note: The job is a remote job and is open to candidates in USA. Instrumental Group is seeking a HubSpot Activation Manager to help clients maximize their investment in HubSpot. This role involves leading activation engagements, tailoring plans to client objectives, and ensuring effective adoption of HubSpot's tools.


Responsibilities

  • Lead activation engagements for HubSpot Marketing, Sales, and Service Hubs to drive long-term platform adoption
  • Tailor activation plans based on business objectives, tech stack, and goals
  • Identify and recommend where AI tools and automation may improve speed, consistency, and clarity
  • Advise clients on best practices, strategic use cases, and scalable systems
  • Monitor user performance, adoption trends, and configuration quality
  • Deliver expert training and coaching directly in the platform
  • Guide clients toward expansion opportunities and long-term success with HubSpot
  • Stay up to date on the latest HubSpot features, AI tools, and productivity accelerators

Skills

  • 4–8 years of hands-on HubSpot experience (Marketing, Sales, and Service Hubs)
  • Proven ability to manage multiple client relationships and deliverables simultaneously
  • Excellent communication skills — written, verbal, and client-facing
  • A strong background in digital marketing, marketing ops, or rev ops
  • Experience training teams and driving user adoption
  • A love for problem-solving and a bias for action
  • The ability to self-manage, prioritize effectively, and work autonomously
  • A passion for helping others achieve their goals and grow their skills

Benefits

  • Remote
  • Full-Time
  • Medical, dental, and vision insurance
  • Short- and long-term disability
  • Accident insurance
  • 401(k) retirement plan
  • 15 paid holidays + generous PTO
  • Quarterly incentive plan
  • A close-knit, high-performing team that truly cares

Company Overview

  • Instrumental Group provides value-added support to businesses through inbound marketing solutions. It was founded in 2021, and is headquartered in Golden, Colorado, USA, with a workforce of 51-200 employees. Its website is

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    Common Interview Questions And Answers

    1. HOW DO YOU PLAN YOUR DAY?

    This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

    2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

    When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

    3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

    Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

    4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

    With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

    5. HOW DO YOU PROCESS INFORMATION?

    Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

    6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

    Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

    7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

    Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

    8. HOW TO PRIORITIZE WORK?

    The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

    9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

    Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

    10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

    This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...