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Sr. Regional Partner Marketing Specialist - Americas Resellers
Position: Sr. Regional Partner Marketing Specialist – Americas Resellers
Location: Remote (US Eastern or Central time zone)
Extreme Networks is seeking a Regional Partner Marketing Manager to support the execution of the AMER Pod-aligned go-to-market strategy through US regional partners. This role will work in tight collaboration with 12 Regional PAMs and the wider Channel, Distribution, Field Marketing, Partner Experience, BDR, Marketing Operations and Demand Generation teams to activate partner-led growth at scale.
The role is focused on disciplined execution, scalable partner programs, MDF effectiveness and measurable partner activation. Unlike a Strategic Partner Marketing Manager role built around a smaller set of nationally strategic reseller relationships and joint business plans, this position is designed to operationalise regional partner marketing across a broader partner base, helping PAMs and partners apply consistent demand generation, enablement, advocacy and reporting practices.
AMER Regional Partners represent significant revenue contribution and substantial MDF spend. The successful candidate will help ensure that investment is aligned to regional Pod priorities, partner readiness, measurable outcomes and clear ROI expectations.
Key responsibilities:
Execute AMER Pod-aligned go-to-market strategy: Support the execution of regional partner marketing plans across the US regional partner ecosystem, aligning activity to AMER Channel strategy, POD priorities, state or territory focus areas, and partner growth opportunities. Work closely with 12 Regional PAMs and leadership to translate the priorities of top partners into practical marketing plans, campaigns and activation motions.
Develop and execute scalable partner programs: Build and run repeatable programs that enable regional partners with demand generation strategies, partner-facing content, campaign-in-a-box motions, PDC activation, advocacy pages, partner website presence, bespoke activation content and Extreme Partner First messaging. Focus on programmes that can be consistently adopted across many partners rather than bespoke plans for only a small number of accounts.
Improve MDF effectiveness and ROI discipline: Support more than $1M in annual MDF investment by helping partners and PAMs connect funding requests to business outcomes, agreed tactics, activity type, lead handling, pipeline contribution and ROI expectations. Establish baseline ROI performance, promote consistent reporting, and educate PAMs and partners on best practices that improve lead follow-up, conversion and investment quality.
Support regional partner enablement and seller activation: Partner with PMM, Sales Enablement, Channel Sales and Partner Engagement teams to support partner enablement programmes that advance Extreme Partner First, Extreme Platform ONE, product knowledge, partner promotions, sales plays and competitive motions. Ensure enablement connects to partner productivity, seller engagement and regional pipeline contribution.
Plan and Deliver Extreme Partner Sales Exchange and Extreme Partner Technical Exchange events in the US: Support and help deliver two US EPSE or EPTE events per quarter, hosting more than 50 partner and distributor attendees. Coordinate content readiness, brand presence, presenter logistics, partner outreach, follow-up actions and local activation to ensure these marquee events advance partner knowledge, engagement and go-to-market execution.
Create consistency in partner advocacy and brand presence: Help regional partners establish and maintain consistent advocacy pages, partner website content, co-branded materials and campaign assets that reflect Extreme brand standards and make it easier for partners to position Extreme solutions clearly in their markets.
Collaborate cross-functionally to remove execution blockers: Work with Regional PAMs, Distribution Sales, Field Marketing, BDR teams, Partner Experience, Marketing Operations and Demand Generation to ensure partner activity is set up correctly, results are tracked, and lessons learned are shared. Escalate risks and process issues early, but remain focused on practical execution and repeatable improvement.
Report outcomes and share best practices: Monitor MDF spend, campaign performance, partner engagement, pipeline indicators, conversion signals and lessons learned. Support monthly and quarterly reviews with concise, consistent reporting that helps the team understand what is working, where partners need support, and where investment should be adjusted.
Success measurements
Execution of AMER Regional Partner marketing plans aligned to Pod priorities, regional growth opportunities and PAM-supported partner plans.
MDF activity consistently tied to expected outcomes, appropriate activity types, partner readiness and measurable ROI indicators.
Baseline ROI reporting established and used to educate PAMs and partners on best practices and improved investment decisions.
Two US EPSE or EPTE events per quarter are supported and delivered with strong partner/distributor attendance, clear follow-up and measurable engagement.
Improved consistency of partner advocacy pages, brand presence, partner website content and scalable activation assets across regional partners.
PAMs and partners have clearer guidance on partner marketing best practices, lead follow-up, demand generation tactics and MDF expectations.
Regional partner marketing activity is reported consistently through standard dashboards, QBR inputs or management review materials.
Requirements
Bachelor’s degree preferred, or equivalent practical experience.
Min. 2 years of experience in channel, field, regional, partner, demand generation or B2B technology marketing. Experience in networking, SaaS, infrastructure, VAR, MSP, SI, reseller or distribution ecosystems is preferred.
Strong execution orientation with the ability to manage multiple partner activities, timelines, stakeholders and deliverables at the same time.
Experience supporting MDF, co-marketing, partner campaigns, regional events, demand generation programmes, enablement or partner activation activities.
Comfortable working with sales stakeholders and partner-facing teams, including PAMs, field sellers, regional leaders and partner marketing contacts.
Commercially minded and metrics-aware, with the ability to connect marketing activity to pipeline, funnel creation, partner engagement, conversion and ROI.
Strong written and verbal communication skills, with the ability to turn complex priorities into clear partner-facing or internal guidance.
Project management discipline, attention to detail, follow-through and comfort operating in a fast-moving, cross-functional environment.
Familiarity with tools such as Salesforce, Marketo, Sigma, PRM/MDF platforms, partner portals, Microsoft 365 and AI-assisted productivity tools is desirable.
Growth mindset, curiosity and willingness to build repeatable processes that improve how regional partner marketing is planned, executed and measured.
Compensation: This role has a market-competitive salary with an anticipated base compensation range of 90,000-110,000 USD. The posted range reflects the amount Extreme Networks reasonably and in good faith expects to pay for this role upon hire. This range is set using objective, gender-neutral criteria based on skills, experience, responsibility, and working conditions. Actual compensation offered will depend on the selected candidate's experience, qualifications, skills, and work location.
Benefits and Total Rewards:
Extreme Networks offers a comprehensive benefits package. Specific benefits vary by country and may include:
• Medical, dental, and vision insurance
• Flexible work schedules and work-from-home opportunities where role permits
• Paid time off, including open time off in eligible markets and statutory leave in all markets
• Paid holidays in accordance with local practice
• Retirement savings programs, including 401(k) matching in the United States
• Employee Stock Purchase Program, where eligible
• Adoption assistance and fertility treatment support, where eligible
• Flexible spending accounts, where eligible
• Employee assistance program
• Tuition reimbursement, where eligible
• Life and disability insurance
Benefits eligibility is based on country of employment, role, and employment status. Complete benefits details will be provided during the interview process and in the formal offer of employment.
Equal Employment Opportunity
Extreme Networks, Inc. is an Equal Opportunity Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. We are committed to taking affirmative action to employ and advance in employment qualified protected veterans, including disabled veterans, recently separated veterans, active-duty wartime or campaign badge veterans, and Armed Forces service medal veterans.
Extreme Networks also strives to prevent other, subtler forms of inappropriate behavior (for example, stereotyping) from ever gaining a foothold in our organization. Whether blatant or hidden, barriers to success have no place at Extreme Networks. We encourage people from underrepresented groups to apply.
Fair chance and background checks
Extreme Networks will consider qualified applicants with criminal histories in a manner consistent with the California Fair Chance Act, Los Angeles Fair Chance Initiative for Hiring Ordinance, Los Angeles County Fair Chance Ordinance for Employers, Philadelphia Fair Criminal Record Screening Standards Ordinance, Illinois Human Rights Act, Cook County Human Rights Ordinance, Seattle Fair Chance Employment Ordinance, and the San Francisco Fair Chance Ordinance. An applicant's conviction history will not be considered until after a conditional offer of employment has been made. Following any individualized assessment, applicants will be provided with the opportunity to respond before any adverse action is taken.
Extreme Networks does not seek salary history information from applicants and will not rely on salary history in determining whether to offer employment or in setting compensation.
Reasonable accommodation
Extreme Networks is committed to providing reasonable accommodations to qualified applicants with disabilities throughout the application, interview, and hiring process. If you require a reasonable accommodation to participate in the application or interview process, please contact [insert contact email and phone]. All requests will be handled confidentially.
Use of artificial intelligence in hiring
Extreme Networks may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are made by humans. Applicants have the right to request human review of any automated decision affecting their candidacy and to request information about how their personal data is processed. To exercise these rights, please contact [insert contact email].
Data privacy
Personal data provided during the application process will be processed in accordance with Extreme Networks' Candidate Privacy Notice, which is available at
